GetResponse — Email marketing that actually converts — automation, landing pages, webinars in one
Email MarketingGetResponse is an all-in-one email marketing platform combining email automation, landing pages, and webinars. Unlike Mailchimp, it's built for businesses that want to automate their entire customer journey — from lead capture to purchase — without stitching together multiple tools.
Best for
- +Small businesses needing email + landing pages + webinars
- +E-commerce brands wanting built-in automation
- +Teams looking for an all-in-one marketing platform
Not ideal for
- −Companies needing advanced CRM features
- −Brands with 100k+ contacts (gets pricey)
- −Teams that only need transactional email
Illustrative Case Study
Based on realistic usage patterns and typical results reported by users — not a verified customer story. Numbers are illustrative.
The Problem
A SaaS company with 3,000 email subscribers was sending one newsletter per month. No automation, no segmentation. Churn was at 8%/mo because customers weren't being educated after signup.
The Solution
Built a 7-email onboarding sequence in GetResponse triggered by signup. Emails were sent on days 1, 3, 5, 7, 14, 21, and 30 — each covering a key feature. Setup: one afternoon.
The Result
Monthly churn dropped from 8% to 3.2% within 90 days. At $49 average MRR per customer, retaining 14 extra customers per month = $686/mo in prevented churn.
💡 ROI Estimate: Cost: $49/mo. Prevented churn value: $686/mo. ROI: 14x.
— Frequently asked questions about GetResponse
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— See also in Email Marketing
Try this tool
Email marketing that actually converts — automation, landing pages, webinars in one
💰 Your ROI Calculator
Personalize the estimate — what's your time worth?
GetResponse saves ~15 hrs/mo on email campaign creation and scheduling.
* Estimate based on typical usage. Your actual results will vary.
Pricing
Quick facts
💡 Cost: $49/mo. Prevented churn value: $686/mo. ROI: 14x.